Last April, Yahoo acquired web analytics company IndexTools , now Yahoo! Web Analytics is born!
Like Google Analytics, Yahoo! Web Analytics, site analytics tool that provides real-time insight into visitor behavior on your website. With powerful and flexible tools and dashboards, Yahoo! Web Analytics helps online marketers and website designers enhance the visitor experience, increase sales and reduce marketing costs.
Yahoo! Web Analytics is different than other analytics products, HOW ?
1. The Value of Real-time Data: While some analytics products provide data 24-48 hours after collection, Yahoo! Web Analytics reflects data within minutes of collection With Yahoo! Web Analytics, you can practically see in real-time what your website users are experiencing
2. The Power of Raw Data: While some products store aggregated data, which restricts the usefulness of the data to pre-created or canned reports, Yahoo! Web Analytics stores data in non-aggregated raw form. Yahoo! Web Analytics is not a simple aggregated data reporting tool, it is a powerful data analysis tool.
3. Ease-of-Use and Flexibility: Yahoo! Web Analytics enables easier analysis of website data by allowing you to filter and segment data using intuitive drag-and-drop features, to quickly build reports with simple custom report wizards.
How to Implement:
Yahoo! Web Analytics is currently being offered to Yahoo! Small Business customers who host e-commerce sites with Yahoo!, as well as to advertisers who work with Yahoo! Custom Solutions and Yahoo! Buzz Marketing.
Visit – http://web.analytics.yahoo.com/ for more details